Core 3 Series: How to Handle Resistance with Confidence
This is Part Three of the Core Series. This course reframes objections as a sign of engagement rather than rejection, and gives salespeople the 3C Framework and the C.A.R.E. method for working through hesitation without pressure.
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Why Join School of Impact?
I'm Ryan Taft, founder of Impact Eighty Eight, best-selling author, and keynote speaker, and you'll see me in most of the courses here. I've spent over 25 years in homebuilding sales, coaching teams and leaders all across the country, and everything you're about to learn comes from real sales scenarios, not theory. We built this school around that experience, turning years of training into the Core Series courses that cover the fundamentals most salespeople never got taught properly, objection handling, communication, and how to actually talk to a homebuyer instead of reciting a script. My goal is simple, help you close the gap between what you know and what you actually do out in the field. Every course is built around scenario-based practice, not just lectures, so you're rehearsing the moments that trip up sales conversations before they trip you up. Let's get to work.